SIDE BY SIDE EVEN MILES APART!

On the occasion of International Women's Day 2023, LIBÉ kicked off the WOMEN SPEAK Fundraising Campaign

100% profits from 4 products of this special Collection will be donated to Women Speak - a fundraising campaign co-hosted by EWAxLIBÉ.

PURPOSE

The campaign strives to not only create financial support for the ethnic minority women & girls in the weaving villages of Mai Chau, Hoa Binh but also enhances public awareness on empowering women. 

SAVE THE DATE:

02.03.2023 - 31.03.2023

 JOIN US HERE

PRODUCT INFORMATION:

With the spirit of "women support women", LIBÉ hopes the products can be an encouragement for girls to do whatever they love and confidently become the best version of themselves.

You can join hands to spread the campaign by sharing this page with everyone. 
If you have already purchased the T-shirt, please take a little time to take a photo with the product or thank you letter and post it on your social media with 2 hashtags #WOMENSPEAK #EWAxLIBÉ

THE STORY OF MAI CHAU’S WEAVING VILLAGE

In Mai Chau - a mountainous district of Hoa Binh province, there is a weaving workshop named "Hoa Ban+" with many artisans trying to work hard everyday for the dreams of escaping poverty and improving their live.

"Hoa ban+" was established in 2008 by Ms. Thuan. She is an ethnic minority woman who always wishes to improve the value of brocade weaving as well as the position of Mai Chau’s women in society.

Up to now, “Hoa Ban+” has made a very big change in Mai Châu. They are able to set up a more spacious and solid weaving workshop giving many chances for women to learn and improve their skills. Women here are willing to stand up and fight for their dreams, some of them even become the breadwinners in their families.

Unfortunately, the COVID-19 epidemic has had a significant negative impact on the resumption of "Hoa ban+." As a result of a long period of inactivity, many of the sewing machines have become inoperable and cannot be used.

Empower Women Asia responded to the situation by organizing a fundraising event called "Weave The Loom, Embroider The Clouds" to support the community of Mai Châu. The aim of the fundraiser is to provide "Hoa ban+" with five new sewing machines to empower local women and increase their independence. By offering jobs and income through weaving activities, this support can enhance their quality of life while also preserving their cultural heritage.

About LIBÉ

Established in 2013, LIBÉ started with you and your ideal modern-basic wardrobe. Here you will find effortless day to night clothing, added to some basic but tasteful flavors. With us, everything is honest, everything is fun, and wholeheartedly made just for you.

Along with our journey, LIBE&Mates is also shaped. This is a place to connect LIBÉ with other local brands or community organizations. Here, everyone will together generate ideas and bring practical values ​​to customers and community through a process of companionship and cooperation.

In March 2021, LIBÉ collaborated with KIBV's project EWA to launch the "Together We Bloom" campaign. LIBÉ has ​​successfully donated 50,000,000 VND and deducted 10% profits from selling 02 “Blooming T-shirt Black & White” T-shirts. The fund has been used for the purpose of supporting vocational training for women and children in Mai Chau village to help them have a better life.

This year, with the same “women support women” spirit, LIBÉ once again cooperated with EWA with the desire to bring a greater contribution for social development.

About KIBV

KIBV Keep It Beautiful Vietnam is an international non-governmental organization that aims to foster the sustainable development of Vietnam through environment, education, social and culture promotion.The organization headquartered in Switzerland has been granted the Project Certificate of Registration status in Vietnam in 2018. Since its inception, KIBV has engaged in various activities towards a sustainable direction in accordance with KIBV’s goal and mission.

About EWA

Empower Women Asia, which is a project of the non-profit organization KIBV(Keep It Beautiful Vietnam) aims to support ethnic minority women & girls in the weaving villages of Vietnam, so they could improve skills, knowledge, competencies and competitive advantages in producing highly quality sustainable textile products, and having more chance to increase living standards as well as to secure a stable income.

A sharing from KIBV’s founder

EWA was founded with the goal of working closer with different groups of artisans, especially the women and girls in the villages, improving their skills, knowledge, competencies and competitive advantages so the embroidery works that have been slowly disappearing could be widely understood, noticed and appreciated both domestically and internationally. Therefore, we have built up a strategy that can cooperate with many partners, especially fashion brands, designers. With all the persistence and commitment we have shown in preserving the national identity and spreading awareness of the underprivileged in society, we sincerely hope that not only the women of Mai Chau but also those of many other artisan villages would receive recognition and assistance.

This is the second time EWA cooperates with LIBÉ to do a CSR Campaign on International Women's Day. This campaign has been more well prepared with the hope that it will have a wider spread and influence. We appreciate LIBÉ's community responsibility and believe in the same vision and mission shared between EWA and LIBÉ. With an effort to bring the image of ethnic minority women closer to the community, the campaign wants to send a message of sharing, sympathy, compassion as well as responsibility of each of us towards women. We believe that even a small contribution does matter.

Sharing from LIBÉ:

As for LIBÉ, we believe that women should have each other's back in every situation. Therefore, in this project, LIBÉ hopes to join hands with EWA to support and help women in Mai Chau to have a more stable life and continue improving their skills, knowledge of weaving. We can’t wait to see you join this campaign!